Are you a founder or CEO of a startup that is looking to grow your company? Are you struggling to get the word out and find new customers? Marketing can be a daunting task, but it's important to remember that there are many different ways to market your company. In this blog post, we'll discuss... Continue Reading →
How to be a leader in your own sale?
Every single one of us knows a sale , whatever B2C or B2B, that really looked it was going to be a success, but at the end... Of course, this can always happen to any one of us, even if we do everything according to the plan. But there is a way, there I learned... Continue Reading →
Specialization in sales is everything
I was watching a training session these days given by Aaron Ross, one of the strategist that changed the way sales force operated, allowing a growth of 300% in the next 12 months. What did he do? Before, Salesforce and the vast majority of companies with dedicated sales teams, were operating having one SDR doing... Continue Reading →
Launching a product – Part 1
There exist a lot of frameworks on how to launch a product, but not so many explaining and detailing on how to build it and launching it. I will detail down how we moved from the part of an abstract idea, to the validation and to the go-to market strategy, until the final conclusion of... Continue Reading →
How to keep the start-up mindset
There is several ways to grow a company. You can either raise capital with investors, that will made you share your shares while growing with the capital of others. Or you can grow it with your own means. Which is the same to say: it will be much slower. Our focus will be on the... Continue Reading →
Sales Process framework for every business
Selling is a science like others. There are several things that if done properly will increase your chances of success by a lot. With a sale, whatever you are trying to sell, there are processes that if properly implemented will almost for certain assure that you close the sale or you will learn how to... Continue Reading →