Operations | Marketing & Sales | Growth
It is questioning the unquestionable that Peter Thiel, Paypal's Founder and one of the first external investors on Facebook, calls into question truths that we all held as absolute in the book Zero to One. Common sense and popular opinion have been defending that Monopolies are the fastest way to weaken democracies and inflate the... Continue Reading →
After one of the biggest mistakes in my professional career, I had no other option but to make my place available. I felt that my decision, which resulted in important losses for the company, was worth to be penalised. It was a decision thought out, structured and reflected over 3 days after the mistake. Monday,... Continue Reading →
The term Employer Branding has been on the lips of the corporate world for the last 2 years. But what is Employer Branding really all about? Employer Branding is, in short, the reputation that your company has among your employees and potential candidates external to your company. The way the brand is positioned towards its... Continue Reading →
Sigmund Freud argued many years ago that there were two primary desires that served as a guiding thread for the lives of human beings: the sexual desire and the desire to be important. The latter, which over the years has proved to be more and more accurate, is a basic need that has been exploited... Continue Reading →
It is one of the most debated themes in capitalist societies today. Never before has there been so much talk about the need for rationality between our personal lives and our work. This is a topic that has already been duly explored and studied by several entities. The line once created for the division of... Continue Reading →
Vasco Ramos 